Breitling, the traditional brand of luxury timepieces for professionals, was born in Switzerland in 1884. History takes us to Leon Breitling. Aged 24, Leon created a small workshop where he manufactured very high precision chronograph watches for scientific and industrial use.

His strategy, based on the production of watches with high technical quality, proved to be effective from the very beginning, and the manufacture was forced to expand and transfer to the epicentre of Swiss watchmaking industry, the town of La Chaux-de-Fonds, in 1892. At the same time, a new brand comes alive: G. Léon Breitling S.A. Montbrillant Watch Factory.

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